### JLX Sport Corporate Update
Lena Marija Velrey owns 7 lands in different places. Next month, JLX Sport will initiate the development of a sports complex in Nordrhein-Westfalen, utilizing three parcels of land out of the seven owned by Lena Marija Velrey.
Project Overview:
1. Swimming Zone: This zone will feature one Olympic swimming pool and two non-Olympic swimming pools. Construction is set to begin in April and will take approximately 4 to 6 months.
2. Fitness Zone: This area will include a large fitness center with aerobic and spinning classes.
3. Multi-Sport Zone: Facilities for tennis, basketball, volleyball, and football will be included.
Each zone will also host a physical JLX Sport and JLX Supplements shop, along with cafes and vitamin bars.
Franchising Expansion:
I have chosen Turkey as an emerging market to maximize growth potential while reducing our risk exposure through the French food franchising sector.
In May, we will expand in the food franchising sector by establishing four franchises in Fenerbahçe, Bağdat Caddesi, Caddebostan, and Moda. In October, we will add locations in Nişantaşı, Etiler, Feneryolu, and Bostancı, with a target of 10 franchises in Istanbul.
Our focus will be on a progressive audience, reflecting our center-left company ideology. This approach aims to mitigate risk through a proven franchising model.
In June, we will launch our first food franchising efforts in Le Havre, maintaining our presence in the French market.
Additionally, we will open two finance and insurance offices in Le Havre, followed by one office each in Bordeaux and Lyon.
Lena Marija Velrey
Founder and Owner, JLX Sport
Economic Growth Leader in Family Businesses
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